Note: The job is a remote job and is open to candidates in USA. Edurino is a leading EdTech company focused on early childhood education through hybrid learning. The Performance Marketing Manager (Paid Social) will drive growth by transitioning operations from an external agency to an internal team, refining Meta strategies, and executing high-performance campaigns.
Responsibilities
Own daily Meta campaign operations, aiming for top-performance through thoughtful budget scaling, real-time bid adjustments, and smooth executionDrive our strategic testing by independently scaling creative experiments and A/B tests to hit ROAS and CAC targetsLead the creative pipeline coordination by bridging the gap between raw ad concepts and creators, ensuring high-impact assets are delivered and launched on timeConduct deep-dive data analysis into campaign and landing page metrics to provide actionable insights that inform our long-term Meta strategiesCoordinate seasonal promotions and new product launches by aligning creative concepts with broader business goalsCollaborate cross-functionally with the wider marketing and product teams to ensure our Meta strategy remains agile, streamlined, and synchronized with our mission Skills
2+ years of hands-on experience in performance marketing, managing and scaling Meta accounts independently within a B2C or E-Commerce environmentProven experience of turning raw data into action plans and meaningfully improving conversion rates through landing page and funnel optimizationExperience using Meta Ads Manager, including knowledge of bidding strategies, audiences, and technical tracking like Pixels and Conversions APIProficiency in both English and German (C1+) to confidently launch ads and landing pages for our core marketsExperimental mindset with a deep passion for psychological hooks and creative messagingYou bring experience scaling TikTok campaigns Benefits
A start-up culture based on trust. You own your schedule and location - what matters is what you move.Remote-first, outcome-focused. Work remotely from anywhere in Germany or the UK, ideally within reach of our hubs Munich, Berlin, and London.Regular in-person events. We meet up in person twice a year as a full company, and teams connect regularly online and offline. From pub quizzes to hiking at Tegernsee - we like to keep it fun.Equity for everyone. Every team member gets a share package - so when Edurino grows, you grow with us.Truly international. English is our company language and our team brings amazing ideas and cultures from over 20 countries.Support beyond the job. In Germany, we offer KITA allowance, bike leasing (JobRad), and a company pension scheme.Everyone receives the gear they need (Mac or Windows), plus access to exclusive employee discounts.Room to grow. We believe in learning fast, failing forward, and lifting each other. There’s budget and mentorship for high-performers who want to take the next step.EDURINO onboarding box Company Overview
Edurino is an e-learning platform that introduces digital learning responsibly and playfully for children aged 4-8+. It was founded in 2021, and is headquartered in Munich, Bayern, DEU, with a workforce of 51-200 employees. Its website is https://edurino.com.
Job metadata
- Posted At: 9 days ago
- Work From Home: true
- Schedule Type: Full-time
- Qualifications: No degree mentioned